Main Street Odessa is a non-profit organization dedicated to the revitalization of downtown Odessa. It is part of the Texas Main Street Program of the Texas Historical Commission.  One of the few urban cities selected to participate in the program, Odessa has been a Main Street city since January 1991.

Main Street Odessa uses a four-point approach: Organization, Promotion, Design and Economic Restructuring. The program’s main goal is to maintain the historical significance  of the buildings while simultaneously encouraging new business development and the relocation of existing businesses to downtown.

Promotional events encourage the community to visit downtown and see the changes. Some of the promotional events include: Firecracker Fandango, Hot Summer Nights and Heritage Holiday Christmas Parade.

The design approach involves maintenance and rehabilitation of exterior facade, as well as street, sidewalk, signage and landscaping improvements.

Economic restructuring includes joint advertising program, sign grants and forgivable loans for external building repairs through the Main Street Odessa Facade Grant Program.